China Content. Growing Appetite. Bigger Brand Opportunities.
Chinese entertainment and culture are capturing attention and the appetite goes well beyond C-dramas. From celebrity-led variety shows to travel, food and cultural discoveries, audiences are tuning in to more of China.
Now, Astro is opening up two new content destinations for advertisers to connect with these growing interests through Mango TV and U Panda TV.
Two Distinct Content Worlds. More Ways to Reach Viewers.
Get into the buzz of China’s entertainment scene, where must-watch C-dramas, original variety shows, reality hits and movies keep the excitement going.
For brands, it’s an opportunity to put their advertising in front of viewers passionate about entertainment, pop culture and lifestyle.
Brand Opportunities: Entertainment, lifestyle, beauty, fashion, consumer products and brands looking to connect with younger adult audiences.
There’s more to China than meets the eye. Journey through its fascinating history, vibrant culture, breathtaking destinations, food and lifestyle through documentaries that inspire curiosity and discovery.
For brands, it opens up relevant advertising opportunities among viewers with interests spanning travel, food, family and everyday living.
Brand Opportunities: Travel, food and beverage, automotive, home, lifestyle and family-oriented brands.
