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Introducing The Marketer’s Toolkit for Ramadan and Raya 2025: Creating Cultural Connection is As Easy As ABC

Introducing The Marketer’s Toolkit for Ramadan and Raya 2025 Creating Cultural Connection is As Easy As ABC🌙 The definitive guide to conquering Ramadan and Raya 2025 is here. Based on a custom YouGov festive study commissioned by Astro, this comprehensive toolkit reveals crucial consumer insights and content strategies that will shape this festive season’s marketing […]
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From Milestones to Opportunities: 2025 Raya Concert Edition

Astro’s recent success with the Konsert Countdown MeleTOP 2025 at IOI City Mall, Putrajaya, was nothing short of phenomenal. Drawing a crowd of 30,000 attendees and capturing the attention of over 2.2 million viewers across TV and digital platforms, the event was a testament to Astro’s unparalleled reach and influence. With over 18 million views […]
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2025 Ramadan and Raya Important Updates

Dear Valued Clients & Agency Partners, As we gear up for the festive Ramadan & Raya season, we kindly remind you to take note of the following key dates and premium rate adjustments to ensure a seamless campaign execution during this peak period. 👉 Download the 2025 Ramadan and Raya Important Updates Leaflet here. 2025 […]
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Evening Edition & Prime Talk Digital Sponsorship

Astro AEC continues to lead the way in delivering impactful news that keeps audiences informed and engaged. With programs like Prime Talk and Evening Edition, we connect with diverse viewers daily, ensuring they stay updated with timely and relevant news coverage. In response to the growing demand for digital content, Astro is excited to introduce a new Digital […]
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Celebrate the Best of 2024 with Stadium Astro

The Best of 2024 campaign is Stadium Astro’s highly anticipated annual initiative, celebrating the most unforgettable moments in sports. Launching this December, the campaign will dominate Astro’s digital platforms, radio, and television, ensuring that Malaysia’s sporting spirit takes center stage as the year draws to a close. This year, the campaign goes beyond just victories—it’s […]
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X’TRA Flash Sale

As 2024 winds down, holiday shopping sentiment peaks, with Malaysians gearing up for one of the busiest seasons of shopping, gifting and celebration. Consumers are actively hunting for great deals to wrap the year. However, this period also brings fierce competition to secure consumer mindshare with attention spans stretched thin, brands competing for every second, […]
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Dia Imanku (Ramadan Raya Megadrama)

Cempaka Humairah, an arrogant and unpleasant girl, hides a deep-seated insecurity and a desperate need for attention. Neglected by her parents, Dato’ Malik and Datin Orkid, who favor her older sister Lily Hamra, Humairah grows to despise anyone who diverts her family’s attention away from her. Her disdain extends to Amir, a seemingly insignificant village […]
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Top Pick for CNY 2025: Series #4

#CNY Top Pick 2025: Brand Engagement Opportunity TV / RADIO / DIGITAL CNY Brand Film Package This Chinese New Year don’t just join the celebration, lead it! With Astro Universe’s multi-screen solution, we combine the power of digital, TV and radio for a multi-screen experience that guarantees visibility and engagement. Ready to make your move? […]
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