Astro AWANI, Malaysia’s Most Trusted News Brand for 7 consecutive years, invites the brands to join a groundbreaking initiative celebrating the 50th Anniversary of Malaysia-China diplomatic relations.

This unique sponsorship opportunity offers brands a chance to shine in high-impact segments, fostering economic cooperation, cultural exchanges, and youth dialogues. By building bridges and shaping futures, the brands will be part of a win-win collaboration that elevates Malaysia’s socio-economic development through the Belt and Road Initiative.

How does ‘Malaysia-China 50th Anniversary‘ benefit your brand? 

1. Market Penetration: To deepen the brand market penetration in Malaysia, tapping into the growing Chinese consumer base and showcasing the brand’s alignment with their cultural identity. 

2. Strategic Alignment: Position the brand as a key player in the Malaysia-China economic partnership, aligning with government and business initiatives that promote bilateral trade and investment.

3. Innovative Campaigns: Utilize the historical significance of the anniversary to launch innovative marketing campaigns that capture public interest and stand out in a competitive marketplace.

4. Corporate Social Responsibility: Demonstrate the brand’s commitment to fostering international goodwill and cooperation by supporting initiatives that celebrate and strengthen Malaysia-China relations.

Branding Opportunities

On TV

  • 1 mins Special News Coverage – AWANI 745 & Buletin AWANI
  • 2 mins Special Coverage @ 10.28pm, prior to Evening Edition on Astro AEC
  • 5 mins Client’s Interview – AWANI Niaga & AWANI Pagi
  • 45 mins Talk Show – Dialog Anak Muda
  • Opening & Closing Credits
  • TVC Inside Program
  • Program Promo with Sponsor Tag-On
  • Lower Third Banner
  • TV Floaters

On Digital

  • Live Streaming of Client Interview & Special News Coverage on AWANI’s Facebook 
  • AWANIByte+ Vertical Video
  • Social Media Postings

Astro Addressable Advertising

  • Precise Audience Targeting 

Channel: Astro AWANI (CH.501) & Astro AEC (CH.306) 
Category Pricing: x5 (Astro AWANI) & x9 (Astro AEC)