The prestigious Gempak Most Wanted Awards (GMWA) is back! Malaysia’s most anticipated digital and entertainment awards show returns—bigger, bolder, and more influential than ever.

An annual celebration by Astro Gempak, GMWA honors the most impactful digital creators, influencers, and entertainment icons across categories including lifestyle, entertainment, beauty, food, education, and e-sports.

What makes GMWA stand out? It’s 100% audience-powered and trend-fuelled. Fans can vote for their favorite digital personalities through the weekly polls with final winners determined by public voting on the Gempak platform, making GMWA a true reflection of what Malaysians love, follow, and share. With over 9.5 million votes cast last season, GMWA is a proven platform built on real engagement and unstoppable fan energy.

The excitement peaks at the live awards ceremony on 25 January 2026 at Auditorium MBSA, Shah Alam, broadcast on Astro Ria, Astro GO, On Demand, Sooka, and streamed across Astro Gempak’s social platforms via Live+.

 

How does Gempak Most Wanted Awards 🏆benefit your brand?

1. Multi-Platform Reach

Broadcast live across Astro Ria, Astro GO, On Demand, Sooka, and Astro Gempak’s social channels, GMWA delivers 360° content exposure—From TV screens to mobile devices and social feeds, brands gain seamless visibility across every major consumer touchpoint.

2. Youth-Centric & Trend-Driven 

Targets Gen Z and Millennials, the most active digital consumers, by celebrating influencers, creators, and entertainers who shape pop culture and online trends.

3. Record-Breaking Engagement

Over 9.5 million votes cast in the last season—proof of massive fan loyalty and digital traction. GMWA delivers unmatched audience participation, making it a high-impact platform for brands to engage with Malaysia’s most active digital communities.

 

Branding Opportunities

On TV

  • Opening & Closing Credits
  • Breaker In Out
  • TVC spots inside programme
  • Product placement / integration 
  • Credit mention
  • Lower Third Banner
  • End Credit logo
  • Voting Promo +Sponsors Tag On
  • Branded Promo
  • Sponsor’s Segment on GMW Weekly

On Digital

  • Voting Push (Phase 1 & Phase 2)
    • Facebook Posting
    • Instagram Post
    • TikTok Post
  • GMW Sponsored Segment Push
    • You Tube Post – Gempak Most Wanted Bytes
    • Instagram post
    • Facebook post
    • Tik Tok post
  • Gempak Live+ during live main show
    • Product Placement
    • Product Mention
    • Host Mention
    • Dedicated Segment
    • Lower Third (3s)
    • Logo Bug (Top Left Live+ Screen)
    • Set Branding
    • Main Page Branding Logo
    • Cross Post of Live+ across Facebook, TikTok, You Tube
  • Awareness 
    • Facebook Posting
    • Instagram Post
    • Instagram Story
    • TikTok Post
  • Gempak Content Package
    • Branded Article
    • Facebook Posting
    • Facebook Story
    • Instagram Post
    • Instagram Story
  • Run Of Network – Video 360
    • Astro Trade Desk – Malay + NI
  • sooka
    • Pre/Mid-roll Ad (15s) Non-Skippable
    • Leaderboard
  • Astro Addressable Advertising
  • Radio (ERA) – Voting Push & Main Show 
    • Recorded Promo
    • Live Liner
    • Facebook Post
  • PR & Marketing ExposuresVoting Phases:
    Phase 1:     Top 20 Nominees Voting (6 Nov 2025 – 3 Dec 2025)
    Phase 2:     Top 5 Nominees Voting (17 Dec 2025 -25 Jan 2026)

    Live Awards Show:
    Channel: Astro Ria (CH. 104), Astro Gempak, Astro Go, VOD and sooka
    Date & Time: 25 January 2026 | Sunday, 9pm
    Total Episodes: 1 Episode
    Genre: Live Awards Show
    Pricing Category: x13