Cempaka Humairah, an arrogant and unpleasant girl, hides a deep-seated insecurity and a desperate need for attention. Neglected by her parents, Dato’ Malik and Datin Orkid, who favor her older sister Lily Hamra, Humairah grows to despise anyone who diverts her family’s attention away from her. Her disdain extends to Amir, a seemingly insignificant village boy she meets at Nek Bunga’s house. To Humairah, Amir is nothing more than a dimwit, irrelevant to her life. However, an unexpected incident forces Humairah to confront the sincerity and depth of Amir’s feelings. Just as she begins to realize the truth and seeks forgiveness, Amir’s heart turns cold. Will Humairah find a way to mend the rift, or has she lost Amir forever? The answer lies in the unfolding drama of “DIA IMAMKU.”
Casts: Siti Saleha (2.0 Mil followers), Kamal Adli (2.1 Mil IG followers)
Why is Dia Imanku suitable for your brands?
1. Fresh, Local Content: New exciting weekly episodes from Monday to Thursday, 10PM on Astro Ria channel (CH. 104). Strengthen your brand presence with our wholesome drama content that appeals to Malay families.
2. Depict the reality of insecurity caused by abandonment. A brand-new series based in a situation where love is overshadowed by neglect, about Cempaka Humairah’s journey from arrogance to regret reveals the true cost of a hardened heart.
3. From Hitmaker novelist to award winning casts. Siti Rosmizah, a best-selling novelist and hitmaker renowned for her gripping dramas, comes this poignant tale. Siti Rosmizah has previously delivered top-rated dramas such as “Takdir Itu Milik Aku,” which achieved peak ratings of 1.3 million, and “Dedaun di Angin Lalu.” Starring Siti Saleha who recently won the Outstanding Asian Star award at the 2024 Seoul International Drama Awards and KamAl Adli who has received numerous accolades, including the Best Actor award at the 2019 Anugerah Skrin for his role in Black and the Most Popular Male TV Actor at the 2020 Anugerah Bintang Popular Berita Harian.
4. Various Branding Packages: Tailored for different campaign needs and budget, we offer a multitude of options for brands to leverage on the impact of our dramas, whether it’s Full Drama Sponsorship, Vertical Drama Extension, Mega TikTok Snaps or M-Booster Drama Domination!
Branding Opportunities
TV
- In-show Opening & Closing Credits
- In-show Brand / Product Integration
- In-show TVC
- Branded Promo
Astro Addressable Advertising
- Precise Audience Targeting
Digital
- Social Media Posts
Channel: Astro Ria | CH. 103, Astro GO and VOD
Date: 10 February – 8 May 2025 | Every Monday – Thursday
Time: 10pm – 11pm
Total Episodes: 52
Category Pricing: x16 (RARA pricing)