Malaysia’s most-loved, most talked about and most-watched award show returns in its long-awaited 9th instalment after 3 years!

Anugerah MeleTOP Era (AME) 2025 is a refreshed aspirational, fan-focused live award show that celebrates the best of Malaysian entertainment in 2024-2025. The multiple award categories reflect the artists influence and involvement on the different entertainment platforms such as Music, Radio, TV, Film and Digital. 

With this year’s tagline ‘Yang Rare, Yang Real, Yang Legend’, AME 2025 will be broadcasting live from Axiata Arena, Bukit Jalil on 12 October 2025 at 9PM. This year’s AME 2025 is expected to be filled with stars and celebrities in fancy outfits, giving speeches and celebrating big wins.

Fans can start to vote for their favourites for the first 13 categories at www.anugerahmeletopera.com starting from 29 July 2025 (10pm) – 12 noon, 31 Ogos 2025 (12 noon).

Find out how to vote here:  www.anugerahmeletopera.com

How does AME 2025 benefit your brand?
1. Fan-Favourite Voting award show in celebration the best of Malaysian entertainment.

  • 2.5 Mil linear viewership reach
  • RM8.3 Mil worth of media value generated
  • 5.8 Mil digital votes
  • Won Anugerah Seri Angkasa 2022 for “Audio Rancangan TV Terbaik”

(Source: Kantar Media DTAM, 2021)

2. An award where the fans celebrate the legends & legends celebrate the fans.

Total 16 awards competitive categories including 2 new categories – Vokal MeleTOP and Gandingan MeleTOP across music, film, tv/digital, celebrities and influencers. Below are the list of awards:

  • Lagu MeleTOP ERA
  • Penyanyi MeleTOP ERA
  • Grup/Duo MeleTOP ERA
  • Vokal MeleTOP (New Category)
  • Filem MeleTOP
  • Drama MeleTOP
  • Program MeleTOP
  • Pelakon MeleTOP
  • Gandingan MeleTOP (New Category)
  • Artis Baharu MeleTOP
  • Si Cilik MeleTOP
  • Artis Versatil MeleTOP
  • Influencer MeleTOP
  • MeleTOP Male Artiste of The Year
  • MeleTOP Female Artiste of The Year
  • MeleTOP Group/Duo Artiste of The Year

The 3 main categories  – MeleTOP Male Artiste of The Year, MeleTOP Female Artiste of The Year and MeleTOP Group/Duo Artiste of The Year will be announced exclusively during the awards night. 

3. Strong hosts and celebrities’ line-ups

Confirmed hosts – Nabil Ahmad (IG: 2.3M followers), Namie (IG: 496K followers) Hawa Rizwana (IG: 901K followers) and versatile Sherry Alhadad (IG: 1.3M followers) with many more nominated celebrities from different platforms. 

4. Multi-branding opportunities at the most prestige awards show

Brodcasting Live Red Carpet to Awards ceremony on TV, digital, audio, on-ground and more.

 

Branding Opportunities

On TV

  • Opening & Closing Credits
  • Breaker In Out
  • TVC spots inside programme
  • Credit mention
  • Lower Third Banner
  • End Credit logo
  • Branded Promo
  • Additional Programme Coverage on MeleTOP Talkshow

On Radio

  • Client’s Contest
  • Recorded Promo
  • Live Liners
  • Sweeper
  • Recorded Interview Capsules
  • Live Event Report
  • Social Media Postings

Pre-show and Awards show

  • Voting Push
  • Recorded Promo
  • Live Liners
  • Social Media Postings

On Digital

  • Video 360 – Run On Network and NI platforms
  • Social Media Postings on AME Special Branded Highlights or Showcase
  • Facebook Posting
  • Instagram Posting
  • TikTok Posting

sooka

  • Pre/Mid-roll Ad (15s) Non-Skippable

Astro Addressable Advertising

 

PR & Marketing

 

Live AME 2025 Date: 12 October 2025 | Sunday
Location & Time: Axiata Arena, Bukit Jalil @ 9:00 PM
Channel: Astro Ria (CH. 104), Astro Go, VOD and sooka
Date & Time: 12 October 2025 I Sunday 9:00 PM
Total Episode: 1 x Red Carpet (30 mins), 1 x Awards Show (150 mins)
Genre: Concert
Pricing Category: x13