Talk to My Manager isn’t just another talent show — it’s a groundbreaking “legend-passes-the-torch” reality format where iconic entertainers team up with rising stars from their own families.

Over 7 emotionally charged weeks, these multigenerational duos face star-making challenges that test their talent, teamwork, and trust. It all starts with someone who saw the spark first — a parent who believed, cheered, and nurtured the dream, even in silence.

✨ Talent runs in the family
In this high-stakes singing showdown, legendary parents mentor their children, guiding them through performances, decisions, and growth. It’s not just about performing — it’s about harmony between generations and crafting a story that lives on.

With double the star power and a rare multigenerational reach — from Gen X to Alpha — this show bridges generations, cultures, and emotions.

Talk to My Manager is where families become teams, talent finds new form, and yesterday’s stars shape tomorrow’s legends.


How does Talk To My Manager🎤benefit your brand?

1. Guided by Legends, Built to Shine

Talk to My Manager brings together iconic entertainers and their rising-star children — blending the glamour of fame with the emotional depth of real-life family connections, appealing to everyday viewers.

2. Double the Star Power = Generational Reach

From Gen X icons to Gen Alpha dreamers — a heartfelt journey of ambition, and growth. This emotionally rich format captures the essence of family, mentorship, and the evolving bonds across generations. From moments of tension to triumph, it’s a powerful platform for brands that want to be seen as supportive, inspiring, and family-first.

3. Injecting your brand on Astro’s 360° Ecosystem

Power up your brand for wider reach and the exposure through our TV, Radio, Digital, OTT and on-ground, tapping into various branding opportunities.

 

Branding Opportunities

On TV

  • Opening & Closing Credits
  • Breaker In Out
  • TVC spots inside programme
  • TVC spots after capsule
  • Logo Loop on rotation basis at Judges Area
  • Product placement / integration on Judges’ table
  • Lightbox on left & right of the stage
  • Credit mention
  • Lower Third Banner
  • End Credit logo
  • Branded Promo

On Digital

  • Gempak Live+ during live main show
    • Product Placement
    • Product Mention
    • Host Mention
    • Dedicated Segment
    • Lower Third (3s)
    • Logo Bug (Top Left Live+ Screen)
    • Set Branding
    • Main Page Branding Logo
    • Cross Post of Branded Video across Facebook, TikTok, You Tube
  • Awareness 
    • Facebook Posting
    • Instagram Post
    • Instagram Story
    • TikTok Post
  • Gempak Content Package
    • Branded Article
    • Facebook Posting
    • Facebook Story
    • Instagram Post
    • Instagram Story
  • sooka
    • Pre/Mid-roll Ad (15s) Non-Skippable
  • Astro Gempak You Tube Sponsorship 

  • Astro Addressable Advertising

  • Radio (ERA)
    • Recorded Promo
    • Live Liner
    • Facebook Post
  • PR & Marketing Exposures

    Channel: Astro Ria (CH. 104), Astro Go, VOD and sooka
    * Episode 1 simulcast with Astro Prima (CH.105)
    Date & Time: 24 August 2025 – 5 October 2025 | Every Sunday, 9pm
    Total Episodes: 7 Episodes​
    Genre: Reality Singing Competition
    Pricing Category: x18