Astro is Malaysia’s No. 1 content creation company—and the home of fandom.

Our stories, personalities and live experiences have engaged millions of fans across TV, radio, digital, social media and on ground touchpoints.

But what sets Astro apart is we build passionate FANDOMs. Our audiences don’t just watch—they participate, share, advocate and spend, becoming part of communities built around the content they love.

From live entertainment and sports to movies and drama, Astro content has fuelled over 50 of different fandoms and still counting. Now, we’re opening the door for brands to become part of them—or even create fandoms of their own.

Partner with Astro and turn attention into lasting fandom. 

 

From insight to action – here’s how brands can start harnessing the power of fandom with Astro:   

OFFER #1: RM30,000 Fandom Entry Packages 

Build your brand’s presence across passion-led touchpoints, because fandoms don’t live in just one place. 

 

OFFER #2: Limited-Time! 30% Off Fandom Sponsorship Packages 

Your fast track into fandoms already built around Astro’s content IPs. *Sign-up before 31 July 2026.  

 

OFFER #3: Bespoke Fandom Marketing 

A fandom strategy made for your brand alone — fully bespoke, and built around the communities you want to own. Submit your Intent Form with us today!  

 


Have questions or want to explore further? Reach out to your Astro representative or email us at [email protected] to start building your brand’s fandom today.